DAYTONA LAUNCHES EXCITING NEW DIGITAL MAGAZINE CALLED DE LUXE

Johannesburg, 07 September 2020 – Today marks an exciting day for Daytona as they take the next step in luxury for their clients. A luxury lifestyle digital magazine designed around the interests of their discerning client base.

 The idea was borne after working closely with Luxuria Lifestyle magazine whose offering, and profile matched those of Daytona. Luxuria Lifestyle has become a media partner of Daytona’s and their White Label Digital Magazine Division have worked closely with Daytona to create a product that suits the fast-paced lifestyle of Daytona’s customers.

 “Daytona is excited about our expanding media partnership with the award-winning brand, Luxuria Lifestyle International. We have been working closely with Luxuria Lifestyle in South Africa for the past two years and as soon as they presented their new White Label Digital Magazine offering, we did not hesitate to get involved.

 It is 100% the right fit for our Daytona luxury brands. The magazine will provide a simple to use central platform where our clients can not only find out the latest developments at Aston Martin, McLaren, Pagani & Rolls-Royce but also about the world of luxury in terms of travel, accommodation, art, watches and so forth.

 We are extremely proud of the outcome and we have no doubt the offering will be well received. Our clients rightfully, expect nothing but the best service delivery from Daytona and the ultimate in luxury. With DE LUXE I know we have achieved this, and it is exciting to be market leaders once again” explains Justin Divaris, CEO and founder of Daytona.